The countdown from 6 to Cardiff
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We've created promotional campaigns for the BBC 6 Music Festival across several editions and locations over the years. As the 2022 edition took place in Wales, we created a logo with flex between English, Welsh and dual language lockups. All final campaign materials followed this lead with line-ups, dates and locations displayed in both languages. We created promotional assets to be used across social channels for the festival launch, alongside a wide variety of OOH campaign assets. We also created a toolkit designed to enable the BBC's in house team to roll out further assets as required in the lead up to the event and throughout.
We've created promotional campaigns for the BBC 6 Music Festival across several editions and locations over the years. As the 2022 edition took place in Wales, we created a logo with flex between English, Welsh and dual language lockups. All final campaign materials followed this lead with line-ups, dates and locations displayed in both languages. We created promotional assets to be used across social channels for the festival launch, alongside a wide variety of OOH campaign assets. We also created a toolkit designed to enable the BBC's in house team to roll out further assets as required in the lead up to the event and throughout.